Using the SMART approach. In the previous post – Use the Pomodoro Technique to focus and get more done!, I mentioned that I am currently involved in a video learning series on the latest e.mail marketing strategies from Aweber.
By the way, it is really good. You can try out this top e.mail service provider for $1 here and also get involved with the extensive training available on all things e.mail marketing.
Anyway, on working through the course, I am reminded of the SMART approach to working. It is something I have come across before and can really be applied to many different kinds of objectives, whether for work or otherwise.
SMART is a mnemonic acronym for setting objectives and the beauty of the approach is that it is easy to understand and remember. Using the criteria that the SMART approach relates to means that it is easy to know what objectives are and when they have been reached.
You may find it useful too:
The SMART approach
(This is what your objectives should be):
Specific – Objectives always have much stronger “pull power” if they are very clear and specific. You want something very compelling that will suck you towards it! So think about what you really want and make it detailed. To help, use the five “Ws”, What, Why, Who, Where and Which.
Measurable – We all need a way to know how we are progressing. If we find a way to measure how close we are to achieving a goal, then tracking and planning becomes simpler. Adjustments can also be made as required along the way. If you know where the mark is, then you know when you have hit it.
Achievable – Once an objective is specific and measurable, it’s worth looking at it closely to ensure it is achievable. Stretching and working hard is good but goals that are too lofty can have a negative affect on motivation. The objective should be achievable with the available or acquirable resources. Time, money, people etc.
Relevant – This is about the bigger picture. Does the objective fit in and compliment the larger vision? This point is just a reminder to make sure you are focusing on a piece that makes up the larger puzzle.
Time-Bound – Having milestones for a project is a very good idea, if not essential. If there is not a time scale associated to doing things, then the door is open for procrastination and things can space out. It’s human nature.
Keep things on track and productive by breaking large tasks into smaller increments with a deadline attached.
More often than not, it’s not that we don’t have time but that our priorities need adjusting (Everybody has the same 24 hours a day). Look at what needs to be accomplished, then look at current priorities. Adjust and apply the SMART approach!
Fancy learning how to get SMART with earning big on the internet? You need digital skills in today’s modern economy and the average person can start right now. Click here and enter your name and best e.mail address to receive your 7-part free video series on getting started.
Catch you soon..